Experiential marketing is all about moments: the feeling of stepping into an immersive brand experience, the energy of a live activation, the emotional connection that builds when people truly engage. But here’s the thing—how do you know it’s working? The Challenge: Proving Impact Beyond Impressions A stunning booth. A great turnout. Loads of smiles and […]
Whether it's a trade show, a corporate gathering, or a brand activation, every event is a chance to leave an impression—and collect valuable insights. But too often, feedback is gathered only from the people who booked the event or weeks later when memories have faded. That’s a missed opportunity. The Problem with Post-Event Feedback Let’s […]
Discover how Ombea Insights transforms catering services with real-time feedback through smiley feedback terminals and QR codes. Learn how caterers can enhance menu offerings, meet diverse dietary needs, and improve service efficiency, all while fostering customer engagement and loyalty. Ideal for catering professionals seeking innovative solutions to elevate their customer satisfaction and operational performance
You can now link smiley images presented outside Ombea Insights directly to their corresponding feedback options. Find out how in this article.
Explore Lean Manufacturing, a systematic approach for eliminating waste and enhancing efficiency, as a key methodology in continuous improvement. Learn its principles, tools, and techniques.
Introduction In today's ever-evolving world, success is not guaranteed by simply maintaining the status quo. Progress is the key to thriving, and continuous improvement offers a structured approach to achieving this. This is the first in a series of ten articles that will delve into the principles and practices of continuous improvement, and how they […]
Explore the fascinating history and evolution of the Likert Scale, from its invention in 1932 to its modern-day use. Learn more about this powerful tool for gauging attitude and opinion.
Are you looking to improve your customer experience practices? Check out this list of books for the best tips and tricks to take your CX game to the next level!
Ombea Insights now offers increased tighter controls over the Ombea Link streams, so you can prevent people from giving feedback too often. This will improve your feedback quality and the decisions you can make from it. Learn more in this article.
Ombea Insights now offers increased flexibility over notification thresholds. Take better control of your alerts, adjusting them to suit your business needs.
